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Can Google Keyword Planner Improve SEO Handling or just Adwords?

Google just launched a new tool, Google Keyword Planner. The search engine aim to to replace current overlapping usage of their Keyword Tool and Traffic Estimator according to a recent post. So instead of two appraised tools they decide to …

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Microsoft release Bing Places for Business in U.S

Is Bing launching a competitor to Google+ local? At least they are only 2 years behind when it comes to the name. Their main competitor’s service used to be called ‘Google Places’ before changing name last year. Apart from the …

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Guest Posts and SEO; Hand in Hand or not at all?

Is guest posting beneficial for search engine optimisation (SEO)? Content writers and search engine specialists often discuss whether it’s mutually advantageous with guest posts for both parties. Some SEO critics might argue that it might lead to lower quality, more …

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Can Google Trends Really Predict Stock Market Movements?

British and American researchers have found that analysis of Google Trends data may offer a new perspective on the decision making processes for equity traders during periods of large market movements. The recent study of search volume for finance related …

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5 Reasons Google Shuts Down Their Affiliate Network

Google announced they will shut down their own affiliate network in the coming months. For many affiliates following Google Affiliate Network it might not have been a huge surprise. A large amount of big brands and was never there and …

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Google Street View Celebrate Presence in 50 Countries

Google released a major upgrade of StreetView today, adding nearly 350 000 miles of roads across 14 countries. It’s the largest single upgrade ever done of Street View with focus on UK, Scandinavia, Eastern Europe, parts of Africa along with …

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Webmaster Academy: Google’s own SEO guide?

Google recently announced that Webmaster Academy received over 1 million views. Webmaster Academy seems like a SEO guide focused on content and accessibility in many ways, assisting webmasters to create websites performing well in Google. Google have made three different …

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Google Disregard Backlinks as Ranking Factors

After years of reliance on backlinks, Matt Cutts today announced that backlinks are dead. The unannounced speech took place on a TED Fellows meeting in LA and came as a surprise for around 500 participating webmasters and SEOs. We all …

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SEO Essentials: Understanding Pre-Market Influences

Do you know what influence consumers on their route to buy a car? According to Google Think Insights some of influences might be road trips, car rentals, current vehicle, maintenance experience, life changes, income changes and other cars on the …

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3 Things Victoria Beckham Could Learn About SEO

She is often described as a style icon, model and singer but when it comes to SEO her personal advisors haven’t got it 100 % right. It’s a shame since a powerful brand like Victory Beckham could potentially be visible …

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Global Impact Challenge With Google & Richard Branson

Google has launched a competition for non-profit organisation in UK and U.S. The challenge aims to tackle the world’s toughest problems and transform lives with help of technology. The public can then vote for their favourite projects. Each finalist will …

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The Evolution of Search Engine Optimisation

The evolution of local search engine optimisation services started a few years ago. After years of using vague search phrases people started to evolve and use more specific keywords. Especially location related keywords started to be very common among Google, …

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Google Flights: A Superior Service or Killing Affiliate Sites?

Google has now launched their flight comparison engine in Europe, following successful (?) testing in the U.S. The online-based flight search service was initially introduced in 2011, allowing users to book flights originating from U.S. SEO Specialist assume that many …

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Get Online Week 2013 is LIVE

Get Online Week is a Pan-European initiative by European Commission (EC), Microsoft, Accenture and Liberty Global to empower people to use technology, find a digital job or simple get more out of live. The ultimate goal of the campaign is …

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Can Pinterest web Analytics be Used for SEO?

Pinterest have finally launched web analytics for visitors pinning behavior, 18 months after launching the fast growing social network. It’s still very basic and simple but SEO Specialist assume this service will be more useful over time when additional metrics …

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