
SEO Specialist notice some strong emotional feelings related to searches around the new Windows 8 operating system (OS). Are Google and Microsoft becoming increasingly enemies? Will Bing win market share from the launch of the new Windows 8? Continue below to learn more.
How will Windows 8 impact your Google searches?
When you install Windows 8, Bing becomes the default search engine and Internet Explorer your default browser. Google launched a blog post about how you quickly can install apps making Google your default search engine and Chrome your default browser. Read more at GetYourGoogleBack.com.
In case you missed it, Google launched Chromebook a few days ago and they are obviously trying to push that product as the alternative to any computer running with Windows 8.
When looking about what the two major search engines say about their competitor’s main products, the rivalry and contempt is even clearer.
Windows 8 according to Google searches
It seems like Google are not a big fan of windows 8, or is Google suggest really based upon what people search in Google?

Here are the suggestions from Google for people typing ‘windows 8 is…’:
• Windows 8 is crap
• Windows 8 is rubbish
• Windows 8 is horrible
• Windows 8 is terrible
However, Bing suggest similar negative references to Google chrome.
Google chrome according to Bing
Here is a recent screenshot from Bing when typing ‘Google chrome is..’, giving even more negative suggestions than Google.

• Google chrome isn’t working
• Google chrome issues
• Google chrome is slow
• Google chrome is crap
• Google chrome isn’t loading
and so on..
Microsoft just launched their new tablet called Surface a few days ago, which is already live with massive adverts on major TV channels in UK. Google’s new Nexus 7 and Nexus 10 are being released in around 2 weeks.
So are all the new products the main reason for the turbulence between the two giants or is something else?
Are Google scared of losing traffic?
Between 86-88 % of all desktop computers have some type of Windows OS installed according to w3schools and Statcounter. While a majority have Windows 7, over 1/4 still use Windows XP. At least in the short term, Bing might gain quite some market share because of the new operating system. But in the long run, more than upgraded Windows is required to win the end users loyalty.
Learn more about new Windows 8 at Microsoft.com.
Have you tried Windows 8 yet? What do you think?


